【フィデリティ投信】Head of Marketing, Japan
仕事内容
Application Deadline: 10 April 2025
Title: Head of Marketing, Japan
Department: Marketing
Location: Japan
Reports To: Head of Marketing, APAC
We want you to question and challenge us. That’s how your skills will grow. And your career will too. All across our business there are experts to learn from, possibilities to explore and new opportunities to take. We are proud to have been helping our clients build better financial futures for over 50 years, we have achieved this by working together, supporting each other - all over the world. So, join our Japan Marketing, as a key player of Japan & Asia business team and feel free to explore.
About your team
The Japan marketing team is responsible for the following functions:
Managing the Fidelity brand in accordance with global and regional guidelines, ensuring the Japan market is leveraging and building on Fidelity’s brand strength in the marketplace. Developing and implementing the integrated marketing strategy and activities for all business (Wholesale, Institutional and New Capabilities), working in close partnership with the local business / sales teams and regional marketing teams to develop and implement key initiatives that include above and below the line, through-the-line, offline, event management, digital/mobile/social focused marketing activities; and Partner with Japan Business, Distribution & close collaboration with Global Head / Regional Product Marketing team to develop effective and powerful marketing content strategy, aligned with business & product/solution proposition, to deliver world-class marketing communication plan in both traditional and digital channels/platforms for Japan business; and Elevating outputs & deliverables via managing marketing efficiency and leveraging innovation tools & platforms such as, including but not limited to CRM, Marketo, Line, using data for insights to drive desired results; and Managing the marketing budget to reflect aligned marketing & business goals with clear tracking, measurement, and ROI.
応募資格(必須経験など)
• Minimum 15+ years marketing experience with a proven track record in the following marketing disciplines: integrated marketing strategy, brand management, product & content marketing and digital marketing.
• Experience of working in the financial services industry preferred. Experience in a similar role & scope is a distinct advantage.
• Deep understanding of the asset management and asset management distribution industry, as well as good knowledge of investments and financial markets.
• Proven track record in an international corporate environment.
• A proactive communicator with proven ability to articulate and share the marketing vision, actively participate in and influence marketing discussions and build comprehensive internal networks within a global organisation.
• Japanese local and superior English language skills, both written and spoken, are essential.
• Senior level presence, with the capability to build credibility and gain trust and respect. Strong strategic thinking, analytical, communications and problem-solving skills. Ability to thoughtfully challenge decisions or recommendations as appropriate. Ability to interface with all levels/disciplines. Effective and proactive communicator with proven ability to actively participate in and influence discussions. Capable of capturing the attention and respect of senior client executives, Fidelity management, colleagues and team members.
• Proven people management skill - experience in leading a high performing team with track record of achieving marketing & business objective in winning market share.
• Able to build comprehensive internal networks within the organisation and work effectively with internal stakeholders to drive the commercialization of business opportunities.
• Positive, proactive and entrepreneurial, welcoming with enthusiasm new initiatives and opportunities that can be commercialised.
• Exceptional problem-solving skills, strong ability to anticipate requirements, obstacles, have plans ready to address them and be excellent in problem solving.
• Focus on personal excellence and attention to detail and high level of accuracy.
• High standard of ethics, honesty and integrity.